Have you ever thought of creating your own cookbook? I am sure its a dream for many food bloggers.
But do you know creating a cookbook has many hidden benefits for your blog?
We created our first cookbook just thinking about the brand value. Wanted to look cool as an author of a book and add that credentials to the blog to build the brand.
However, while going through the process we learned a lot and realised the huge potential of cookbooks.
Here are the top 5 reasons for creating a cookbook of your own.
It builds a huge brand value when you publish your book. People start seeing you more serious when you are a published author.
Your logo and your blog brand get an uplift once you publish a book.
This improves your social presence, you get more traffic and big brands would start looking at you for promotional opportunities.
By publishing an ebook online you are getting a direct backlink from a high authority site depending on where you publish your book.
This is especially true for kindle books. You get a link back from Amazon which boosts the ranking for your blog.
As per the latest Google guidelines, a link from a published content like a book has more value than a link from a blog post.
Most obvious reason is you can make money from your book. Nowadays there is so many book publishing sites apart from Kindle, so there are lots of opportunities to sell your book online.
You can also sell your book from your blog to your audience. As your blog grows and gets new audience you would make more sales.
The beauty of it is all this would happen without any maintenance or additional work.
Repurpose your content
Writing a cookbook will also help you to repurpose your content. Meaning you would have collected many recipes over a period of time, now it is the time to put all of that together in a book.
Adding more variations of your content enables you to publish in many media and to reach more audience with your content.
Use it as an opt-in to earn more subscribers
You can also use these cookbooks to add to your opt-in to gain more email subscribers. People love to download a book rather than just giving away their email address for some future promises.
Writing a cookbook is a brilliant idea for a food blogger, it is an asset that brings more traffic, authority and a passive income for a long time.
There is no reason for waiting to create your own cookbook. Start today?
Are you interested to know how to create your own cookbook? Stay tuned.